When faced with an uncooperative cybersquatter, trademark owners have several choices, among which are filing a lawsuit or a Uniform Domain Name Dispute Resolution Policy (UDRP) complaint.[1] One of the advantages of a UDRP procedure is that it is quicker and much less expensive than a lawsuit. But that does not mean it should be […]
How does a brand owner successfully recover infringing domain names from someone claiming to be a former distributor? Instead of getting bogged down arguing about the particular terms of a distribution contract (or lack thereof), focus on the singular elements that are basic to a domain name dispute, namely “bad faith” registration and use of […]
On March 18, 2011, ICANN approved ICM Registry’s .XXX top-level domain (TLD). To hedge against an obvious public relations nightmare (think http://www.[yourbrand].xxx) and future infringement, you can take preventative action through ICM Registry’s Sunrise Period.
Businesses can purchase keyword-triggered advertisements through online ad networks, such as Google, well known for its AdSense program. Through AdSense, purchasing a keyword results in your ad being shown when a user searches for that keyword.